Advertising & Promotion
The new terminal at Cork Airport, opened in August 2006, offers a myriad of opportunities to advertise directly to the 2.5 million Passengers plus the 'Meeters and Greeters' that visit the airport each year. Since the opening of the new terminal the passenger experience has been improved immensely as has the available range of potential advertising locations.
In 2010 market research showed that:
- 74% of passengers travelling through Cork Airport were in the ABC1 socio-economic social class (36% AB, 38% C1).
- 20% of passengers were travelling for business reasons while 34% of passengers travelled through Cork Airport on their holidays.
- 65% of all passengers held Irish residency and 20% of all passengers held British residency.
| Cork Airport Overall Passenger Profile |
| Jan – Dec 2010 |
| Age |
| Under 25 | 14% |
| 25-49 Years | 53% |
| 50+ Years | 33% |
| Social Class |
| AB | 36% |
| C1 | 38% |
| C2DE | 25% |
| F1/F2 | 1% |
| Purpose of Journey |
| Business | 20% |
| VFR | 17% |
| Holiday | 34% |
| Other | 29% |
| Residency |
| Ireland | 65% |
| Great Britain | 20% |
| Europe | 10% |
| North America | 4% |
| Other Country | 1% |
Six Airlines - Aer Lingus, Ryanair, Wizz Air, Aer Lingus Regional, Jet2.com and Air Southwest - fly to over forty destinations direct from Cork Airport and this is supplemented by Summer and Winter charter flights to over twenty of Europe's sun and ski resorts by Ireland's leading Tour Operators – Panorama, Sunworld, Direct Holidays, Falcon, JWT, Sunway, Concorde Travel, Crystal Holidays and Topflight.
Advertising and Promoting at Cork Airport gives you the opportunity to promote your brands in a terminal built and designed at the cutting edge of modernity. With prominent advertisement sites located inside and outside the terminal messages can be targeted at all the users of Cork Airport whether that is 'Meeters/Greeters', departing or arriving Passengers.
For more information on advertising opportunities at Cork Airport - email info.advertising@daa.ie